Linoleum advertising from back when linoleum was fun and exciting.

Sun Porch. 1927.
Sun Porch. 1927. Armstrong advertisement. In the public domain. via https://www.vintag.es/2019/07/1920s-armstrong-interior-designs.html
"Can you see why sales are increasing in this store?" 1948.
“Can you see why sales are increasing in this store?” 1948. Advertisement for Armstrong asphalt tile (detail). Image 1995-2019 eBay Inc. Fair use license. via https://www.ebay.com/itm/1948-Vintage-Print-Ad-40s-ARMSTRONG-ASPHALT-TILE-Illustration-Mid-Century-/183040859343
"If your fingers just itch to plan rooms that are different."
“If your fingers just itch to plan rooms that are different” (detail). Vintage advertisement for Armstrong linoleum floors. Public domain. via https://sosyalforum.org/home-retro-advertisements
"Gay as a June Day." Vintage.
“Gay as a June Day” (detail). Vintage. Advertisement for Armstrong Linoleum Floors from the Ladies Home Journal. Public domain. via https://www.ebay.com/itm/ARMSTRONGS-LINOLEUM-FLOOR-decor-decoration-furniture-208-1935-Vintage-Print-Ad-/183678241742
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More vintage linoleum advertisements, mostly from American magazines from back when linoleum was chic. Such nice patterns they had then, too.

Kitchen. 1936.
Kitchen. 1936. Advertisement for Armstrong Linoleum. In the public domain due to age. via https://i.pinimg.com/originals/2a/58/86/2a5886bc11e93abbd007180eadf69b60.jpg
Kitchen. 1953.
Kitchen. 1953. Advertisement for Armstrong Linoleum. In the public domain. https://chef.adamguerino.com/design-for-vintage-kitchen-decor/unusual-kitchen-decor/
Kitchen. 1948.
Kitchen. 1948. Advertisement for Armstrong Linoleum. In the public domain. via https://in.pinterest.com/pin/360780620123688459/?lp=true

Linoleum designs for the kitchen floor to cheer you up even if you just burned the last batch of chocolate chip cookies. 1937. Catalog of the Pabco Linoleum Company, San Francisco, California.

Page 36.
Page 36. Archives of Pabco Linoleum/Paraffine Companies. Cc0 Licence 1.0. via https://archive.org/details/PabcoLinoleum/page/n37
Challenge rugs. Page 48.
Challenge rugs. Page 48. Archives of Pabco Linoleum/Paraffine Companies. Cc0 Licence 1.0. via https://archive.org/details/PabcoLinoleum/page/n49
Challenge rugs. Page 52.
Challenge rugs. Page 52. Archives of Pabco Linoleum/Paraffine Companies. Cc0 Licence 1.0. via https://archive.org/details/PabcoLinoleum/page/n53
Pabco warranty yard goods. Page 38.
Pabco warranty yard goods. Page 38. Archives of Pabco Linoleum/Paraffine Companies. Cc0 Licence 1.0. via https://archive.org/details/PabcoLinoleum/page/n39

Linoleum advertisements from American magazines, none of them kitchens. Mostly 1940’s. All fun. One from Canada that snuck in when I wasn’t looking.

Armstrong linoleum floor. 1935.
Armstrong linoleum floor. 1935. Retouched by Paul Malon on flickr.com. Fair use license. via https://www.flickr.com/photos/paulmalon/8416180201/in/pool-artdecothedeliciouslydetailedtothesublimestreamline
Children's playroom. Undated.
Children’s playroom. Undated. Advertisement for Canadian firm Dominion Linoleum. In the public domain. via https://donmills.wordpress.com/2010/08/05/vintage-canadian-ads-dominion-linoleum/
Hardware/wallpaper store. 1940.
Hardware/wallpaper store. 1940. Armstrong Linoleum magazine advertisement. In the public domain. via http://icctrack.com/17r7m5o_8a8z577b/

More American 1940’s linoleum advertisements from magazines. This set all kitchens. Enjoy!

"A modern kitchen with walls of J. M. decorative asbestos flexboard in green and bluff."
“A modern kitchen with walls of J. M. decorative asbestos flexboard in green and bluff.” Image © HanburyHouse.com. Fair use license. via https://hanburyhouse.com/retro-kitchens-from-the-old-1940s-and-1950s-scrapbook/
Kitchen and pantry. 1945. Probably Armstrong.
Kitchen and pantry. 1945. Probably Armstrong. Public domain. via https://nothingisnew.wordpress.com/2009/03/04/pantry/
Hotpoint kitchen. 1944.
Hotpoint kitchen. 1944. Public domain. via https://www.flickr.com/photos/americanvintagehome/3252981915/in/set-72157606545879111/
Yellow and green kitchen. 1941. Armstrong.
Yellow and green kitchen. 1941. Armstrong. Public domain. via http://pinosy.com/media/327285097920501628/

Pretty patterns for the floor from 1920’s and 1930’s pattern books from Congoleum-Nairn. Combining forces with Armstrong and a few others they decked out kitchens from coast to coast and in a lot of other places too.

"Shiraz" and "Spring Garden."
“Shiraz” and “Spring Garden.” Undated. Public domain. via http://colormyworldbyjen.blogspot.com/2014/08/congoleum-rugs.html
"Napoli" and "Milano". 1928.
“Napoli” and “Milano”. 1928. Public domain. via https://www.hagley.org/librarynews/evolution-linoleum
"Yard Goods." 1928.
“Yard Goods.” 1928. Pubic domain. via https://www.hagley.org/librarynews/evolution-linoleum

1930’s American advertisements from when linoleum was new and exciting . . . .more later, found enough for at least one more post.

Sealex linoleum (detail). 1937.
Sealex linoleum (detail). 1937. In the public domain. via http://www.crowellphoto.com/edit.php#MTkzNyBTZWFsZXggQWRoZXNpdmUgTGlub2xldW0gUmV0cm8gMTkzMHMgUmVkIFdoaXRlIEtpdGNoZW5bfHxdaHR0cHM6Ly9pbWcwLmV0c3lzdGF0
Kitchen. 1930's.
Kitchen. 1930’s. Maker not known. In the public domain. via https://furniture.digitalassetmanagement.site/edit
Armstrong. Late 1930's .
Armstrong. Late 1930’s . In the public domain. via http://www.lileks.com/30s/kitchens/12.html